Info
KAIZEN TOOLS
🎨 UI/UX Design
🔹 Figma – Collaborative prototyping in the cloud, ideal for multidisciplinary teams.
🔹 Adobe XD – Fast, interactive design, perfect for creating scalable systems.
🔹 Sketch – Vector design for web and mobile interfaces, with a focus on visual consistency.
🛠️ Key Add-ons
🔹 Zeplin – Accurate delivery of designs to development, optimizing communication.
🔹 Maze – Rapid usability testing, essential for agile iterations.
🔹 Hotjar – User behavior analysis, ideal for improving conversions.
🎞️ Animation and Motion Design
🔹 After Effects – Complex animations and visual effects for dynamic interfaces.
🔹 Lottie – Lightweight animations for apps, improving performance.
🔹 Rive – Interactive animations, perfect for reactive interfaces.
🔹 Blender – Advanced 3D animations for high-end projects.
🔹 Cinema 4D – High-quality 3D motion graphics for stunning visual experiences.
💻 Programming
🔹 HTML, CSS, JavaScript – Fundamental foundation for developing modern web interfaces.
🔹 React.js – Leading framework for scalable and dynamic applications.
🔹 Next.js – Optimize web apps with SSR for better performance.
🔹 SASS/SCSS – Advanced styles, ideal for large and scalable projects.
🔹 Tailwind CSS – Create fast and customizable interfaces with CSS utilities.
🔎 Testing and UX Analysis
🔹 Hotjar – Tool to map interaction and improve user experience.
🔹 Google Analytics – Web traffic analysis, essential for adjusting UX strategies.
📱 Adaptive Design & Accessibility
🔹 WCAG – Accessibility standards to ensure an inclusive experience.
🔹 Material Design – Consistent and coherent design across Android platforms.
🔹 iOS Guidelines – Interfaces optimized for Apple devices, following their guidelines.
KAIZEN SERVICE
1️⃣ Strategy and Consulting
📌 What the Service Includes
✅ Market, competition and trends analysis.
✅ Definition of project objectives and roadmap.
✅ Ideation and conceptualization workshop.
2️⃣ UX Research (User Research)
✅ Creation of user profiles (personas).
✅ Mapping the user experience (Customer Journey).
✅ Usability testing with real users.
3️⃣ Advanced UI/UX Design
✅ Detailed wireframes for each screen.
✅ High-fidelity interactive prototypes. (Figma, Axure RP)
✅ UI design with animations and microinteractions. (After Effects, Lottie, Rive)
✅ Responsive design for desktop, mobile and tablet. (WCAG, Material Design, iOS Guidelines)
✅ Optimization for conversion and engagement.
✅ Accessibility complying with WCAG standards.
4️⃣ Branding and Visual Style
✅ Creation of a UI style guide.
✅ Design of reusable components (Design Systems).
✅ Implementation of custom fonts, color palettes, and graphic elements.
5️⃣ Documentation and Delivery for Development
✅ Complete UI/UX documentation for developers.
✅ Export of optimized assets for development.
✅ Support during the implementation phase and final adjustments.
6️⃣ Optimization and Monitoring
✅ Testing of the final product with users.
✅ Post-launch adjustments based on data and feedback.
✅ Reporting on improvements and optimization of the experience.
🎮 CONTROL ELITE SERIES 2 – The Essence of CGI in 3D Design
🚀 Introduction
In a world where aesthetics merge with innovation, CONTROL ELITE SERIES 2 transforms the gaming experience through CGI and a comprehensive approach to UI/UX design. This project integrates the vintage style of the 2000s with advanced 3D modeling and animation techniques, giving life to a controller that is both a digital work of art and an ergonomic tool.
🎯 Project Objective
The main purpose is to reinvent a classic product, combining the visual power of CGI with an optimized user experience, which guarantees:
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Fusion of vintage aesthetics and modern technology.
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Intuitive interface and ergonomic experience for gamers.
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Stunning visual transitions that highlight every detail of the controller.
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Perfect integration between digital design and functionality.
🛠️ UI/UX Design Process and CGI Development
🔹 1. UI/UX Strategy and Conceptualization
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Market Analysis and Trends: Study of the gaming ecosystem and user expectations.
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Goal Setting: Establishing goals to optimize usability and interaction.
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Ideation Sessions: Brainstorming to merge retro style with a modern experience, defining the visual and functional line of the product.
🔹 2. UX Research (User Research)
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Key User Identification: Mapping the profiles and needs of gamers and design enthusiasts.
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Customer Journey Maps: Design interaction flows that ensure an intuitive experience.
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Usability Testing: Validation of prototypes to optimize ergonomics and navigation in the controller interface.
🔹 3. CGI Process – Visual and Technical Development
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Brainstorming and Storyboard:
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Intense sessions of generating ideas captured in a storyboard based on the rule of thirds, to plan sequences and select ideal camera angles.
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3D Modeling and Texturing:
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Creation of a high-fidelity digital model from sketches, applying textures and materials that evoke rustic finishes and the retro essence.
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Animation and Camera Movements:
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Development of animated sequences that highlight the ergonomics and design of the controller, with meticulously planned camera movements for an immersive experience.
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Rendering and Postproduction:
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Using state-of-the-art render engines to obtain photorealistic images, followed by post-production in After Effects to integrate visual effects that enhance the narrative.
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🔹 4. UI/UX – CGI Integration and Convergence
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Synergy between Design and Technology:
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Unifying the user interface with the CGI process, ensuring that each visual and animated element enhances the user experience.
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Interactive Prototypes:
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Creating iterative versions that combine 3D modeling with usability testing, ensuring that the final product is as functional as it is visually striking.
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Flow Optimization and Ergonomics:
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Fine-tuning the interface and touch experience to maximize comfort during extended use, ensuring seamless integration of the digital with the physical.
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🔹 5. Documentation and Follow-up
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UI/UX Guides for Developers:
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Preparation of detailed documentation specifying implementation guidelines and assets used.
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Continuous Iteration:
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Gathering feedback and analyzing metrics to make continuous improvements to the user experience and visual performance of the product.
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🎨 Tools and Technologies
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For UI/UX:
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Figma and Sketch for prototyping and interface design.
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For CGI:
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Blender: 3D modeling and texturing.
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Cinema 4D: Creating animations and structuring sequences.
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Octane Render: High quality renders with realistic lighting.
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After Effects: Post-production and visual effects.
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📈 Results and Benefits
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Visual Impact: The fusion of vintage style with CGI techniques generates a captivating and emotional presentation.
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Immersive Experience: Fluidity in interaction thanks to an optimized UI/UX design and dynamic animations.
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Innovation in Digital Design: An example of how the integration of design and CGI processes can transform classic products, adapting them to current demands.
🔮 Conclusion
The combined process of UI/UX design and CGI development has allowed CONTROL ELITE SERIES 2 to become more than just a controller: it is a visual journey that unites history, technology and art. This project demonstrates that innovation and tradition can coexist in perfect harmony, offering a unique and transformative gaming experience.
Kaizen | Experience
With more than 6 years of experience, Kaizen has teams specialized in UI/UX design applied to software, SaaS, mobile applications, web platforms and digital products. Each solution is designed to be efficient, scalable and user-centered, optimizing the conversion, retention and usability of each product.
UI/UX Specialization
🔹 Scalable Systems Design – Creating robust, modular design systems, ensuring consistency across platforms of any size.
🔹 Information Architecture – Strategically organizing content for frictionless, fluid navigation.
🔹 Interaction Design (IxD) – Developing intuitive microinteractions and flows that enhance user experience.
🔹 UX Research & Data-Driven Optimization – Using user testing, heatmaps, and metrics to hone conversion.
🔹 Accessibility & Usability – Applying WCAG standards to ensure inclusive and functional interfaces.
🔹 Advanced Prototyping – Validating concepts through interactive prototypes before final implementation.
Complementary experience
◼ Development integration – Close collaboration with engineers for a smooth implementation aligned with the product vision.
◼ Interface performance optimization – Designs that improve speed, navigation, and multi-device experience.
◼ Digital product strategy – Solutions designed to boost business impact and product scalability.
Benefits of working with Kaizen
✔ Increased retention and conversion – Designs that capture user attention and improve adoption rates.
✔ Reduced costs and development times – Optimized solutions that facilitate implementation without losing quality.
✔ Scalable and flexible interfaces – Designed to evolve with the business and adapt to new needs.
✔ Optimized user experience – Intuitive, accessible products aligned with market expectations.
Contact: The Safest and Most Effective Way
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